About Rue

Hi! I’m Rue. Thanks for stopping by! Rue

I am a Pakistani-Canadian living in the GTA (Greater Toronto Area) with my husband, J, and fur baby, Mogo. Both of whom love to make frequent appearances in my pictures and social media!

I am a busy lawyer working in-house at a real estate developer. When I’m not working at my day job,  I am thinking about food or I am discovering the latest and greatest in all things skincare.

I am also a food and product photographer, creating mouthwatering images that tell a story one image at a time. I also create eye-catching stop-motion images and short step-by-step recipe videos for social media. Check out my photography portfolio here or contact me if you would like to work together.

As I turned 40, I really started to focus more on taking care of my body from the inside out and am feeling so much better for it. I started to clean up my diet, focusing on whole foods, and eating more plants. I also believe that natural is always beautiful, and have made it my goal not to fear the aging process, but to embrace it, and enhance it. Taking control of what used to scare me and sharing with you so you too can learn to embrace the change.

This site is a compilation of everything I have, and still am, learning on my journey to re-discovering my health through food and beauty.

In the kitchen, I focus on mostly paleo, keto and whole30 compliant recipes that are quick and easy (because this girl has a day job so I don’t have time to slave in the kitchen everyday!) I am also working on collecting and recording some timeless family recipes passed down from my Pakistani great grandmother and my Indian mother-in-law in this blog. But most importantly, everything has to be delicious!

On the beauty front, I go beyond the flashy packaging and fancy promises on the package to look deep into the ingredients and finding out the why about a product before I use it. I truly believe that natural is always beautiful, but a little help from science is also always welcome! You can follow me on IG to learn more about my skincare journey, and learn what my fave products are right now. I share my skincare routines, and provide unfiltered, detailed reviews and honest feedback on everything I use, especially focusing on anti-aging products. 

Because being middle aged doesn’t have to mean being boring!

Go ahead, poke around for a bit, I hope you find something that helps you on your health journey!

Rue